CounterPoint


CounterPoint is the proprietary publication of MarshBerry. The magazine offers eleven editions annually and is published for independent insurance agents and brokers, national brokers, private equity firms, banks & credit unions, insurance carriers and specialty distributors. MarshBerry's consultants author content focusing on on trends in mergers & acquisitions*, organic growth best practices, benchmarking, financial consulting and strategic business planning.

Read the Latest Edition of CounterPoint

Sitting on the InsurTech Sidelines

Why are agents and brokers refraining from InsurTech investments while venture capitalists and carriers pile on?

Until recently, the insurance industry ran predominantly product-centric businesses. Carriers developed insurance products that could be sold to large swaths of consumers and businesses.

Insurance brokers took those same products and educated their clients on which policies might best fit their needs. If a consumer or business suffered an insurable loss, then a generic one-size-fits-most claims process was instituted to partly or fully remunerate the client. 

A customer-centric model emerges...enter the InsurTech industry.

* Securities offered through MarshBerry Capital, Inc., Member FINRA and SIPC, and an affiliate of Marsh, Berry & Co., Inc.
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