Dec/Jan Edition – CounterPoint: The Hollow Perpetuation Promise


The Hollow Perpetuation Promise

Are you willing to fight to make the promise of internal perpetuation a reality?

According to MarshBerry’s proprietary database, and other publicly available databases, more than 3,000 insurance agencies have sold over the past ten years. MarshBerry advised on more than 400 of these deals, or an average of three per month.

Given our experience, we believe that we know better than anyone why agency owners choose to sell.

While some of the continued consolidation reflects those taking advantage of opportunity or those suffering despair, many times consolidation can be blamed on leadership throwing in the towel given an awareness that perpetuation is not possible.

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