{"id":29,"date":"2023-09-17T17:32:39","date_gmt":"2023-09-17T17:32:39","guid":{"rendered":"https:\/\/www.marshberry.com\/eu\/?page_id=29"},"modified":"2026-04-02T18:22:31","modified_gmt":"2026-04-02T18:22:31","slug":"business-planning","status":"publish","type":"page","link":"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/","title":{"rendered":"Business Planning"},"content":{"rendered":"\n<div class=\"wp-block-group wp-block-singular\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading\" id=\"h-strategic-business-planning-solutions\">Strategic Business Planning Solutions<\/h1>\n\n\n\n<p class=\"preheader wp-block-paragraph\">INCREASE ORGANIC GROWTH, PROFIT AND VALUE<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How do you create long-term value in a dynamic and evolving market? What opportunities and challenges arise from trends such as consolidation, digitisation, and regulatory change? MarshBerry helps clients navigate these dynamics and increase organic growth, profit, and enterprise value throughout every stage of ownership.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When it comes to charting a path forward, there are many strategic options available for business planning. MarshBerry advisors work closely with leadership teams to evaluate opportunities and determine the best path forward for the business, its people, and its long-term objectives.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MarshBerry helps you:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Explore <a href=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/strategic-planning\/\">strategic options<\/a>, drive decision-making and devise and implement effective organic and inorganic growth strategies<\/li>\n\n\n\n<li>Plan and manage an <a href=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/perpetuation-planning\/\">effective transition of ownership<\/a> if you\u2019re selling or transferring ownership to family or management<\/li>\n\n\n\n<li>Understand the <a href=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/business-valuations\/\">value of your business<\/a> or potential acquisition targets for M&amp;A, perpetuation, and tax planning purposes<\/li>\n<\/ul>\n\n\n\n    <div class=\"graphic-cards-block\" style=\"\">\n    <div class=\"content-wrap\">\n                                <div class=\"card\">\n            <div class=\"card-item\">\n              <div class=\"card-item-content\">\n                <h3 class=\"card-title\">Strategic Planning<\/h3>                                                  <a href=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/strategic-planning\/\"                 class=\"card-content\">\n                  <span class=\"card-bg\" style=\"background-image: url(https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2025\/07\/MBI_Water.Trees_.AerialView-1-768x512.jpg);\"><\/span>\n                  <span class=\"card-handle desktop\">View More<\/span>\n                  <span class=\"card-intro\">Strategic Planning<\/span>                  <span class=\"card-text\">Consolidation, digitisation and changing regulations reshape the European insurance brokers and wealth management markets. It\u2019s these trends in particular that drive uncertainty and pose challenges to strategic business planning.<\/span>                  <span class=\"card-handle mobile\">View More<\/span>\n                                  <\/a>\n                              <\/div>\n            <\/div>\n          <\/div>\n                                        <div class=\"card\">\n            <div class=\"card-item\">\n              <div class=\"card-item-content\">\n                <h3 class=\"card-title\">Perpetuation Planning<\/h3>                                                  <a href=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/perpetuation-planning\/\"                 class=\"card-content\">\n                  <span class=\"card-bg\" style=\"background-image: url(https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2025\/07\/MBI_SunlightThroughTrees-1-768x389.jpg);\"><\/span>\n                  <span class=\"card-handle desktop\">View More<\/span>\n                  <span class=\"card-intro\">Perpetuation Planning<\/span>                  <span class=\"card-text\">Exiting your business is a big step. You\u2019ve spent years building your service offering, client base, and reputation. Whether transferring to family or management, or selling to another company, we know you want the transition to be stress-free for everyone involved.<\/span>                  <span class=\"card-handle mobile\">View More<\/span>\n                                  <\/a>\n                              <\/div>\n            <\/div>\n          <\/div>\n                                        <div class=\"card\">\n            <div class=\"card-item\">\n              <div class=\"card-item-content\">\n                <h3 class=\"card-title\">Business Valuations<\/h3>                                                  <a href=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/business-valuations\/\"                 class=\"card-content\">\n                  <span class=\"card-bg\" style=\"background-image: url(https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2025\/03\/MI.FogSunTrees-768x512.jpeg);\"><\/span>\n                  <span class=\"card-handle desktop\">View More<\/span>\n                  <span class=\"card-intro\">Business Valuations<\/span>                  <span class=\"card-text\">Whether you\u2019re looking to grow, sell, or transfer your business, a detailed valuation helps you understand the value of your or the targeted business. Agency valuation is comprehensive\u2014driven by economic and profit indicators and sophisticated deal multiples.<\/span>                  <span class=\"card-handle mobile\">View More<\/span>\n                                  <\/a>\n                              <\/div>\n            <\/div>\n          <\/div>\n                  <\/div>\n  <\/div>\n\n<\/div><\/div>\n\n\n\n    <div id=\"contact-advisor\" class=\"advisory-team\">\n    <div class=\"content-wrap\">\n      <div class=\"contact-header\">\n                  <h2>Contact The Advisory Team<\/h2>\n<p><a class=\"btn\" href=\"https:\/\/www.marshberry.com\/eu\/about\/contact\/\">Contact us<\/a><\/p>\n              <\/div>\n            <div class=\"contact-list\">\n        <div class=\"contact-list-wrap\">\n                      \n            \n            \n                      \n          \n                                                        <div class=\"advisor\">\n                <div class=\"wrap\">\n                                      <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/olly-laughton-scott\/\"\n                   class=\"advisor-image\">\n                    <span class=\"image\" style=\"background-image: url('https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2023\/10\/LAUGHTON-SCOTT_-OLLY_HEADSHOT-768x994.jpg')\">View Advisor Bio<\/span>\n                                      <\/a>  \n                                    <div class=\"advisor-info with-button\">\n                                        <div class=\"advisor-name\">Olly Laughton-Scott<\/div>\n                    <div class=\"advisor-title\">Managing Director<\/div>\n                                          <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/olly-laughton-scott\/\" class=\"btn-small\">View Advisor Bio<\/a>\n                                      <\/div>\n                <\/div>\n                \n              <\/div>\n\n            \n\n\n\n\n                      \n            \n            \n                      \n          \n                                                        <div class=\"advisor\">\n                <div class=\"wrap\">\n                                      <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/fred-hansson\/\"\n                   class=\"advisor-image\">\n                    <span class=\"image\" style=\"background-image: url('https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2023\/10\/HANSSON_-FRED_HEADSHOT-768x994.jpg')\">View Advisor Bio<\/span>\n                                      <\/a>  \n                                    <div class=\"advisor-info with-button\">\n                                        <div class=\"advisor-name\">Fred  Hansson<\/div>\n                    <div class=\"advisor-title\">Managing Director<\/div>\n                                          <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/fred-hansson\/\" class=\"btn-small\">View Advisor Bio<\/a>\n                                      <\/div>\n                <\/div>\n                \n              <\/div>\n\n            \n\n\n\n\n                      \n            \n            \n                      \n          \n                                                        <div class=\"advisor\">\n                <div class=\"wrap\">\n                                      <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/john-nisbet\/\"\n                   class=\"advisor-image\">\n                    <span class=\"image\" style=\"background-image: url('https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2023\/10\/NISBET_-JOHN_HEADSHOT-768x994.jpg')\">View Advisor Bio<\/span>\n                                      <\/a>  \n                                    <div class=\"advisor-info with-button\">\n                                        <div class=\"advisor-name\">John Nisbet<\/div>\n                    <div class=\"advisor-title\">Managing Director<\/div>\n                                          <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/john-nisbet\/\" class=\"btn-small\">View Advisor Bio<\/a>\n                                      <\/div>\n                <\/div>\n                \n              <\/div>\n\n            \n\n\n\n\n                      \n            \n            \n                      \n          \n                                                        <div class=\"advisor\">\n                <div class=\"wrap\">\n                                      <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/michel-schaft\/\"\n                   class=\"advisor-image\">\n                    <span class=\"image\" style=\"background-image: url('https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2025\/10\/michel-schaft.jpg')\">View Advisor Bio<\/span>\n                                      <\/a>  \n                                    <div class=\"advisor-info with-button\">\n                                        <div class=\"advisor-name\">Michel Schaft<\/div>\n                    <div class=\"advisor-title\">Managing Director<\/div>\n                                          <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/michel-schaft\/\" class=\"btn-small\">View Advisor Bio<\/a>\n                                      <\/div>\n                <\/div>\n                \n              <\/div>\n\n            \n\n\n\n\n                      \n            \n            \n                      \n          \n                                                        <div class=\"advisor\">\n                <div class=\"wrap\">\n                                      <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/armand-hoftijzer\/\"\n                   class=\"advisor-image\">\n                    <span class=\"image\" style=\"background-image: url('https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2025\/10\/armand-hoftijzer.jpg')\">View Advisor Bio<\/span>\n                                      <\/a>  \n                                    <div class=\"advisor-info with-button\">\n                                        <div class=\"advisor-name\">Armand Hoftijzer<\/div>\n                    <div class=\"advisor-title\">Managing Director<\/div>\n                                          <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/armand-hoftijzer\/\" class=\"btn-small\">View Advisor Bio<\/a>\n                                      <\/div>\n                <\/div>\n                \n              <\/div>\n\n            \n\n\n\n\n                      \n            \n            \n                      \n          \n                                                        <div class=\"advisor\">\n                <div class=\"wrap\">\n                                      <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/marcel-van-dijk\/\"\n                   class=\"advisor-image\">\n                    <span class=\"image\" style=\"background-image: url('https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2023\/10\/MS27370-Verbeterd-NR-768x994.jpg')\">View Advisor Bio<\/span>\n                                      <\/a>  \n                                    <div class=\"advisor-info with-button\">\n                                        <div class=\"advisor-name\">Marcel van Dijk<\/div>\n                    <div class=\"advisor-title\">Director<\/div>\n                                          <a href=\"https:\/\/www.marshberry.com\/eu\/about\/our-team\/marcel-van-dijk\/\" class=\"btn-small\">View Advisor Bio<\/a>\n                                      <\/div>\n                <\/div>\n                \n              <\/div>\n\n            \n\n\n\n\n                      \n            \n            \n            \n\n\n\n\n                      \n            \n            \n            \n\n\n\n\n                            <\/div>\n              <\/div>\n      <div class=\"see-our-advisors\">\n        <a href=\"\">See Our Advisors<\/a>\n      <\/div>\n    <\/div>\n  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Strategic Business Planning Solutions INCREASE ORGANIC GROWTH, PROFIT AND VALUE How do you create long-term value in a dynamic and evolving market? What opportunities and challenges arise from trends such as consolidation, digitisation, and regulatory change? MarshBerry helps clients navigate these dynamics and increase organic growth, profit, and enterprise value throughout every stage of ownership. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":24,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"tpl-block-builder.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-29","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Business Planning Advisory Services - MarshBerry<\/title>\n<meta name=\"description\" content=\"Strengthen your business with MarshBerry\u2019s strategic business planning advisory. Drive organic growth, improve profitability, and increase long-term value through data-driven strategy and ownership planning.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Planning\" \/>\n<meta property=\"og:description\" content=\"Strengthen your business with MarshBerry\u2019s strategic business planning advisory. Drive organic growth, improve profitability, and increase long-term value through data-driven strategy and ownership planning.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marshberry.com\/eu\/solutions\/business-planning\/\" \/>\n<meta property=\"og:site_name\" content=\"MarshBerry Europe\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MarshBerry\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-02T18:22:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.marshberry.com\/eu\/wp-content\/uploads\/sites\/2\/2025\/02\/MB-yoast-site-image-1200px.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MarshBerryInc\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\\\/\\\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": \"WebPage\",\n\t            \"@id\": \"https:\\\/\\\/www.marshberry.com\\\/eu\\\/solutions\\\/business-planning\\\/\",\n\t            \"url\": \"https:\\\/\\\/www.marshberry.com\\\/eu\\\/solutions\\\/business-planning\\\/\",\n\t            \"name\": \"Business Planning Advisory Services - MarshBerry\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\\\/\\\/www.marshberry.com\\\/eu\\\/#website\"\n\t            },\n\t            \"datePublished\": \"2023-09-17T17:32:39+00:00\",\n\t            \"dateModified\": \"2026-04-02T18:22:31+00:00\",\n\t            \"description\": \"Strengthen your business with MarshBerry\u2019s strategic business planning advisory. 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