MarshBerry Advises Long Run Wealth Advisors on Sale to Mercer Global Advisors
Woodmere, OH – MarshBerry, a global leader in investment banking and consulting, is pleased to announce that it served as the exclusive sell side advisor to Long Run Wealth Advisors, a registered investment advisor (RIA) headquartered in Lake Placid, NY, on its sale to Mercer Global Advisors, one of the nation’s largest independent wealth management firms.
Led by Kevin Brady and Lynn Magnus, Long Run Wealth Advisors has built a reputation for delivering comprehensive financial planning and disciplined investment management to individuals, high-net-worth families, business owners, nonprofits, endowments, foundations, and retirement plans. Long Run manages nearly $640 million in client assets and is deeply rooted in the Adirondack region.
The transaction expands Mercer Advisors’ footprint in upstate New York and aligns two firms committed to planning-led, fiduciary-first advice for multi-generational families and organizations. Long Run’s clients will gain access to Mercer’s integrated platform, including advanced planning resources, centralized investment capabilities, and national scale—while preserving the trusted local relationships that define Long Run’s success.
“At MarshBerry, our role is to ensure that every transaction is more than just a deal—it’s a strategic partnership that creates long-term value for all stakeholders,” said Phil Trem, MarshBerry President. “Advising Long Run Wealth Advisors in their combination with Mercer Global Advisors exemplifies our commitment to delivering a thoughtful, curated process that aligns culture, vision, and client-first philosophies. We’re proud to have helped facilitate a partnership that strengthens both firms and enhances the client experience.”
This transaction underscores the strong demand for high-quality advisory firms in all markets and demonstrates that exceptional teams and client experience—not geography—drive strategic interest and value.
“Long Run is a textbook example of how fit drives value in today’s RIA market,” added Rob Madore, MarshBerry Director. “Kevin and Lynn are two of the most impressive leaders we’ve had the pleasure of working with and have built a first-class team and reputation in the Adirondack region. From the start, they focused on culture, client experience, and growth goals, which ultimately led them to selecting Mercer as their partner.”
As the wealth management industry continues to evolve, MarshBerry remains a trusted partner for firms seeking strategic growth, cultural alignment, and long-term success.
Leveraging a focused and well–defined process, MarshBerry’s team of investment bankers understand the complexities of the wealth market and how to properly position firms to realize value. With extensive experience in both organic and inorganic growth strategies, clients turn to MarshBerry for strategic advisory, growth acceleration consulting, merger & acquisition transactions including liquidity transactions, acquisition transactions, business continuity/perpetuation transactions, and more.
MarshBerry – Helping Clients Learn, Improve & Realize Value
MarshBerry is a global leader in investment banking and strategic consulting for the financial services industry. With over 40 years of experience, MarshBerry empowers firms in insurance brokerage & distribution, wealth advisory & retirement planning and accounting & tax practices to achieve long-term growth, maximize value, and navigate every stage of ownership. Core offerings include Investment Banking services such as Merger & Acquisition Advisory and Capital Raising, as well as Financial Consulting in Strategic Planning, Valuations, and Perpetuation Planning. MarshBerry also provides specialized support in Organic Growth Consulting, Executive Peer Exchange, Agency Network and Market Intelligence & Performance Benchmarking. For more information, visit www.MarshBerry.com.
Investment banking services in the USA offered through MarshBerry Capital, LLC, Member FINRA and SIPC, and an affiliate of Marsh, Berry & Company, LLC, 28601 Chagrin Blvd, Suite 400, Woodmere, OH 44122 (440) 354-3230.